Affective contributes to new white paper on the Ethical Application of Behavioural Economics by Swiss Re

We are happy to have been invited to contribute to an interesting and important publication by the Swiss Re Institute with the wonderful title “To BE or not to BE - The ethical application of behavioural economics in insurance”.

The report gives a great overview of the current regulatory environment in regards to applied behavioural economics and presents recommendations and case studies for ethical applications in insurance and beyond. It is the result of a longer partnership between Swiss Re and BEAR at Roman and includes, among other things, the key insights from an expert panel discussion hosted earlier this year.

We are pleased to have been able to contribute our experience and expertise to the panel and the report, supporting the ethical application of behavioural insights in private organisations.