Affective in the DOAG Business News

Affective Advisory has published a lead article about the potential of behavioural science for innovative customer engagement models in a world characterized by volatility, uncertainty, complexity and ambiguity (VUCA) in the latest Business News of the German User Group of Oracle Business and Business Intelligence Solutions (DOAG).

Get your copy for a short and crisp German introduction to the D.R.I.V.E.® framework (page 11) and many more interesting insights from fellow publishers via!

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