Affective in the Behavioral Economics Guide 2018

Affective Advisory is publishing partner of the Behavioral Economics Guide 2018, edited by Alain Samson.

We are proud to present our D.R.I.V.E.® framework whitepaper in this year’s edition alongside an introduction by Robert Cialdini, an editorial by Robert Metcalfe and many other contributions from the forefront of behavioural science.

Make sure to claim your copy and flip to page 36 via behavioraleconomics.com!

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